PURE At Niseko Village Becomes The Ultimate Outdoor Playground For Summer 2025

If your idea of the perfect summer includes fresh mountain air, wide-open skies, and a little adventure in the mix, PURE at Niseko Village is calling your name. From 1 July to 14 October 2025, this alpine escape, nestled in the shadow of Mount Yotei, Hokkaido transforms into an outdoor playground tailor-made for families, thrill-seekers, and anyone craving a break from the everyday.

New for 2025: The Fuwa-Fuwa Adventure Zone

Let your imagination lead the way in PURE’s brand-new Fuwa-Fuwa Adventure Zone, a playful universe built just for kids, and complete with mascots and story-driven quests. This whimsical experience follows a magical tale: Mount Yotei is searching for a new Guardian, and young adventurers must complete four spirited trials to earn their title.

Guided by lovable characters from the Niseko Village Kids Club, kids will climb, balance, and bounce their way through themed zones, each designed to spark confidence, creativity, and courage. With catchy visuals and interactive challenges, this zone turns outdoor play into an unforgettable journey.

Forest in the sky

Take your summer hike to new heights, literally. PURE’s Tree Trekking courses let you traverse bridges, nets, and ropes suspended between towering trees. With two levels to choose from, beginners can ease into the aerial action while seasoned climbers push their limits. Professional guides and secure harnesses make this a safe but thrilling forest adventure.

Glide above the trees

For those who crave a bird’s-eye view, PURE delivers with a 1.4-kilometre zipline—one of the longest in Asia. Soar above the lush forests with Mount Yotei as your backdrop. It’s a high-speed ride you won’t forget, perfect for adding a jolt of adrenaline to your Niseko getaway.

Japan’s first suspended ride

Strap in for a ride like no other. The Rail Slider, Japan’s first, lets you glide down a suspended track with panoramic views all around. Propelled by gravity, it’s part rollercoaster, part scenic escape—and entirely exhilarating.

Ready, set, free fall

If you’re looking for a true leap of faith, the Quick Jump delivers. Choose from 7 or 10 meters and experience the gut-dropping thrill of free fall—safely slowed by a clever braking system. Whether you’re conquering a fear or chasing a rush, it’s the perfect way to top off your adventure.

Note for visitors to Japan

Starting July 2025, PURE, along with other major outdoor attractions in Japan will be subject to the country’s new dual-pricing policy. Under this system, foreign visitors will pay a higher admission fee than Japanese residents. For example, the day pass for international guests at PURE’s activities, such as the zipline and tree trekking, costs JPY6,500 (approximately RM189.35), while locals pay JPY5,000 (approximately RM145.65).