UK-based handmade skin and body care company Lush is expanding its presence in Malaysia with its tenth store at Suria KLCC, Kuala Lumpur. Since their first store in 2018, Lush Malaysia has opened ten outlets across Klang Valley, Johor, Kuantan, and Penang. With its latest launch, the brand remains more committed than ever to creating a cosmetic revolution whilst saving the planet through campaigns for environmental, human, and animal rights.
With its steady efforts in environmental conservation through initiatives like coral planting and packaging-free innovations, Lush as a brand has saved 13.8K tons of plastic globally. The introduction of naked products, such as bath bombs and shampoo bars, has prevented the production of plastic equivalent to the weight of 76 blue whales, which is an incredibly massive feat.
Dr Harvinder Harchand, Director of Lush Malaysia, highlights the concept of “naked” products, reducing costs associated with packaging to use better ingredients. Besides its eco-friendly initiatives, Lush also promotes social responsibility through schemes like ‘Charity Pot’ and ‘Bring It Back’.
‘Charity Pot’ allocates 100% of sales (of the brand’s hand and body cream with the same name) to animal protection, environment, and human rights grants. The ‘Bring It Back’ initiative encourages customers to return empty packaging, contributing to a closed-loop recycling system. Lush’s closed-loop recycling helps reduce plastic waste in landfills and fully recycles black polypropylene pots.
Dr Harvinder emphasises Lush’s commitment to ethical and fair trade practices, ensuring products resonate with customers’ values. Lush personnel are available for on-site consultations to enhance customer awareness and help them choose products that align with their needs and values while providing value for money.
If you want to know more about Lush and all its amazing product offerings, we suggest walking into any one of their stores. Lush is completely switched off on social media until platforms create a safer environment for users, and we can’t be more on board with this.