Going Pink For Breast Cancer Awareness In Kuala Lumpur


October is Breast Cancer Awareness month and this time GrabCar will be painting Kuala Lumpur pink along with five other cities in Southeast Asia – Manila, Bangkok, Hanoi, Jakarta and Singapore. The #GrabitBeatit campaign, GrabCar’s first regional campaign, is aimed at promoting breast health awareness and educating women on the importance of self-examination. You can help spread the word out by using the hashtag #GrabitBeatit on social media!

As part of this campaign, GrabCar has also teamed up with homegrown fashion brand Pestle & Mortar to produce limited edition t-shirts with the cheeky tagline “Love Boobs? So does cancer”. The t-shirts will be sold at RM30 each and all proceeds go to the Breast Cancer Welfare Association (BCWA) in Malaysia.

If you are in KL from 5th to 11th October, be sure to purchase a t-shirt via the MyTeksi app by following these steps:

1. Download the MyTeksi app on iOS, Android or Blackberry
2. Launch your app and register your credit/debit card
3. Key in your delivery address in the pick up and drop off fields
4. Select the #GrabitBeatit icon
5. Note your size in the “Notes to driver field” and tap “Book Now!”

*Only available in the Klang Valley while stocks last


If you miss out on the app promo, fret not because the t-shirts will still be available for the rest of the month on ZALORA and in Pestle & Mortar stores. The Pestle & Mortar store in Bangsar is definitely worth a visit!



So what are you waiting for? Grab your t-shirt today and join the likes of Datin Paduka Marina Mahathir, BFM’s Freda Liu, Kyoto Protocol’s Fuad Alhabshi, Capital FM’s Isabel Taye, Melinda Looi, Chef Nik Michael Imran, Jinny Boy, Grim Film’s Jared Lee, Patricia K., Lexie Rodriguez, Daphne Iking, Hitz.fm’s Arnold Loh, Christy Ng, WomenGirl’s Abby Latif and breast cancer survivor Sham Van Boonstra.

That’s not it. For those who have purchased our #GrabitBeat t-shirt, you can be in the running to win a pair of Christy Ng flats! All you have to do is post a picture of yourself wearing our campaign t-shirt on social media with the hashtags #GrabCar and #GrabitBeatit.

Contest Period: 12 Oct – 31 Oct 2015

Find out more about the campaign at bit.ly/grabitbeatit-my

Finally, GrabCar is also giving RM5 off breast cancer screening tests at 15 selected clinics in KL. For the list of clinics, contact information and to make appointments, visit bit.ly/gcbreast

This is an advertorial for MyTeksi, a Zafigo partner. Find out more about MyTeksi at www.grabtaxi.com/myteksi.


More from Zafigo:

Taking taxis in Kuala Lumpur: Tips to staying safe

Book like a pro: 15 tips for a better MyTeksi experience

Get all the latest travel updates from Zafigo. Follow us on FacebookTwitter, and Instagram.

A Malaccan at heart, Cindy spends her free time hunting the corners of KL for her favourite Malaccan treats. The social media expert feeds her phone before her tummy. #foodporn

What Do You Think?

You May Also Like

wood-feet-summer-dress (1)

Being A Six-Foot Tall White Woman In A ‘Small’ City In China

I should probably start by saying that I’m a woman who stands six feet tall in my bare feet. I’m also very, very whi...

What To Eat At 10 Cities With The World’s Best Street Food

While every city in the world has some kind of street food, only a handful of them leave you craving for more.

Millennials Travel Because They Can’t Afford This

What is it to be young and financially insecure? According to industry experts, it is to spend on travel experiences ins...